Sesema Blog

Public Relations Agency In Nigeria

4 Ways To Use Pinterest For Business

Who doesn’t like visual things? We all do.

We live in a visual world, and that’s what makes Pinterest so great for small businesses. It’s a way to share your products and interests through photos to create a vibe, evoke a feeling and make a connection with a potential customer.

Today, I’d like to share four ways that you can use Pinterest to further your reach and grow your business.

BUT FIRST THINGS FIRST, WHAT IS PINTEREST?

Pinterest is a virtual pinboard, a vision board or mood board of sorts. It’s a place to save cool things you find on the web, in a magazine, or even in a shop. Users can simply add Pinterest to their browser to capture things they find online or they can snap a quick pic of something they see on the street or in a magazine and upload it to their board.

Best of all, Pinterest is social. You can share pins via twitter or facebook, users can like a pin or repin it. You can also follow people on Pinterest and be notified when they have new pins. Or you can go old school and use the search function to find something specific.

All of this means that there are a lot of eyes to potentially see what folks are pinning on Pinterest. 

SO, HOW CAN YOU USE PINTEREST TO GROW YOUR BUSINESS?

DRIVE TRAFFIC HOME

As with all social media, make sure you have your Pinterest account driving traffic back to your site. Pinterest is so cool that it allows you a place to link up to your website, Facebook and Twitter account in your profile.

So what are you waiting for? Go get that “pin it” button, add it to your site pronto and like any social network, engage and have fun!

How are you going to use Pinterest for business?

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