Celebrating 10 years in the business of Communications. Sesema PR Ltd turned 10, April 1, 2012. From its humble beginings as a small agency offering traditional PR services in Nigeria, the company now also serves Ghana, and offers IT & Digital and Market Research services.

In 2007 we became the Nigerian affiliate to Edelman, and in 2009 the agency was awarded the 'Best PR Practise' award by the school of MassCom at Lagos State University.

HR Tips

CHANGE MANAGEMENT

By Folashade Adehinle Managing change means managing people’s fear. Change is natural and good, but people’s reaction to change is unpredictable and irrational. It can be managed if done right. Change can be upsetting to employees. It can cause failures, loss of production, or falling quality. Yet nothing is as important to the survival of...

OFFICE ARRANGEMENT

By Jerrywright Ukwu My stay at Sesema PR, a leading Nigerian Public Relations firm, has made me a near-perfectionist. This is because of the attitude and positive energy Alima Atta, the Managing Director, and the rest of my senior colleagues bring to bear when carrying out their duties.  As the Administrative Assistant, part of my...

Do you have a people strategy?

Hard to imagine a consultant or investor asking the CMO, “so, what’s your telephone strategy?” We don’t have a telephone strategy. The telephone is a tool, a simple medium, and it’s only purpose is to connect us to interested human beings. And then the internet comes along and it’s mysterious and suddenly we need an...

Don’t expect applause

Accept applause, sure, please do. But when you expect applause, when you do your work in order (and because of) applause, you have sold yourself short. That’s because your work is depending on something out of your control. You have given away part of your art. If your work is filled with the hope and...

5 uncommon questions asked during job interviews

College seniors face a grim reality when they graduate this spring. A new report said that 53.6 percent of people, ages 25 and younger, with a bachelor’s degree were unemployed or jobless last year. A PR professional and blogger claimed half of public relations grads will be working at Burger King (and not in the...

12 ways to reduce stress at work

Taking a chill at work to reduce stress is a challenge, especially as we continue to juggle the work-life merge. You have to make the time for it, in a way that works for you. It’s highly unlikely your boss will “om” you into a relaxed state. April is National Stress Awareness Month. As I...

10 ways to improve your writing today

Listen up, Ciceros of corporate communications. Hark, Virginia Woolfs of the white paper. (Or should that be Woolves?) Your prolix prose isn’t holding readers’ interest, says Ann Wylie of Wylie Communications. Your lengthy sentences are pythons that loop themselves into knots. They drag subordinating conjunctions around. You are backed into thoughts by passive verbs. Wylie urged...

The 8 Signs That You Have an Extraordinary Boss

A few years back, I interviewed some of the most successful CEOs in the world in order to discover their management secrets. I learned that the “best of the best” tend to share the following eight core beliefs. 1. Business is an ecosystem, not a battlefield. Average bosses see business as a conflict between companies, departments...