Celebrating 10 years in the business of Communications. Sesema PR Ltd turned 10, April 1, 2012. From its humble beginings as a small agency offering traditional PR services in Nigeria, the company now also serves Ghana, and offers IT & Digital and Market Research services.

In 2007 we became the Nigerian affiliate to Edelman, and in 2009 the agency was awarded the 'Best PR Practise' award by the school of MassCom at Lagos State University.

Tech Point

5 sloppy mistakes that hurt you on social media

I want to tear my hair out when I see people making social media faux pas that hurt their brands. They’re little things that you may not notice, but everyone else does. Believe it or not, the following mistakes can send prospects (and even current customers) out the door: 1. No bios. Social media is...

A guy’s guide to using Pinterest

At the end of the summer of 2011, I noticed that my girlfriend (now wife) was always looking at images on an iPhone app. One day I asked her what it is. “Pinterest,” she told me. “It’s an easy way to flick through images to find things that I am interested in.” Since that conversation,...

Why Bloggers Need Website Security

Written By: Allison Midori Reilly If you are a successful blogger, one who is a prominent voice in your field (and maybe even paid to be that voice), then you have tons of assets in your website and in your posts. You may not be a large firm with customer information, but you stand to lose...

5 ways to clean up your Twitter stream

By Brad Shorr (@BradShorr) Culled from PR Daily If you look at my Twitter profile, you’ll see I follow about a quarter of the people who follow me. You might think, “Gee, what a snob,” but I’m not. At least, I hope not. A while back I decided to unfollow the spammers and other non-relevant follows...

The 5 Facebook posts you should delete

By Kevin Allen | Source; PRDaily For brands that dally in social media spaces—Facebook in particular—transparency and authenticity are the key to gaining popularity and earning “likes.” So it’s a difficult decision whether to delete a particular post. Let’s face it. Not everyone loves your brand. Some see your Facebook page as a public forum to deride...

Why You Should Write More & Sell Less

Written By: RAMON RAY In the 1990s, only large global corporations and other sizable organizations had a web presence of some sort. SEO wasn’t such a big word on the Web back then, but the Web wasn’t so competitive back then. It’s time to stop living in the 90s, though, and think about how your web...

4 QUICK AND EASY TIPS TO GET THE MOST OUT OF TUMBLR

Culled from www.businessinsider.com If you’re unfamiliar, Tumblr is a popular mini-blogging platform designed to let users post multimedia to the web. It also has a social networking aspect to it as well, letting users “follow” each other’s Tumblogs the way you follow one another on Twitter — as users publish new content, it appears in...

Study: Women use social media more than men

If the Web collapsed and social media ceased to be, British women would miss it far more than men. A British Telecom study reveals that 54 percent of women regularly use social media sites such as Facebook and Twitter compared to 32 percent of men, according to Mashable. Asked whether they would miss social networking...