Google’s Android Pay is the first partner to participate in the Visa Digital Enablement Program Lagos: 2 June, 2015-(BUSINESS WIRE)- Visa Inc. (NYSE:V) has announced a new program that connects financial institutions and technology companies to simplify and accelerate the roll-out of n...
A solid digital dashboard can save you from being inundated by volumes of useless data and allow you to focus on the information that you need to determine whether your social media activity is making an impact. Measure trends that lead to insights. Metrics don’t teach. Insights shape opinion, c...
The biggest sporting gear manufacturers Nike is getting set to take over the NBA come 2017. In an announcement on Wednesday, Nike and the NBA announced that all athletic on-court gear for the basketball league would be produced exclusively by the brand. Nike will also be the on-court gear partner ...
Hello, I’m Agent F, reporting for SPR. While many industry pundits like to talk about bad campaigns, I’m totally fascinated by interesting activities by individuals and brands that are able to deliver brand essence. Therefore, every week I will be analyzing the top PR campaigns around the world ...
So you’ve got a big presentation coming up and you don’t want to mess it up. Here is a comprehensive checklist of things you can do to ensure it goes on smoothly. Know your presentation material thoroughly: This is the first rule of any presentation and although it seems pretty obviou...
Do you get nervous before presentations, have you got presentation jitters?Join the crowd. You are not alone. However, what you do about it can set you apart from the crowd. Here are six tips that will help you overcome your jitters and make you glow with confidence at your next presentation. Pr...
Consumers indulge brands for different reasons; some for brand appeal, in terms of appearance, promise and personality, some for marketing engagements and services, others for confidence in experience, social initiatives; all of which represents a brand’s identity. In 2014, several brands in the N...
You might feel more relaxed and comfortable in a seated position, but it’s inappropriate. Here’s how to make it look lively. People ask these a lot: If there are only a few people in the room, if it’s an informal setting, if we’re used to presenting seated, if it’s a board meet...
Facebook vs Twitter I begin this series by looking at two giants in the social media space, Facebook and Twitter. In this article, we will look at some facts and figures about these two social media platforms and then look into how best they can be utilized for marketing, advertising, communicatio...
First, let’s start by defining some terms: ‘Opportunist’ Being in the position of taking advantage of opportunities, situations and circumstances to improve things for self. ‘Market’ Market can simply be defined as the way companies interact with consumers to create relationships th...
Success is what we all seek to achieve, however we should be prepared for when the opportunity avails itself. The opportunity presented itself for Nigerians to vote once again on the 11th of April, 2015 following the battle for the number one seat in the country. Having seen the turn of event on bot...
Clear, Simple and Specific! Those are the three keywords of a CSS rule. A lot of you who are familiar with website design would immediately think that I was about to offer you some tips and tricks on Cascading Style Sheets for you UI/UX design. In that case, what you are about to read is […]...